Cookie Policy
Last updated: 13 February 2026
This Cookie Policy explains how SIMSY Limited, trading as TravelSIMSY, uses cookies and similar tracking technologies on our website and mobile application. It should be read alongside our Privacy Policy and Terms of Service.
1. What Are Cookies
Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website or use a mobile application. They are widely used to make websites and applications work more efficiently, to provide a better user experience, and to supply information to the owners of the site or app.
Cookies may be set by the website or app you are visiting ("first-party cookies") or by third parties who provide services to that website or app ("third-party cookies").
In addition to cookies, we may use similar technologies such as web beacons, pixels, local storage, and device fingerprinting. References to "cookies" in this policy include these similar technologies unless stated otherwise.
2. How We Use Cookies
We use cookies for the following purposes:
2.1 Strictly Necessary Cookies
These cookies are essential for the operation of our website and App. They enable core functionality such as account authentication, session management, security features, and payment processing. Without these cookies, the Service cannot function properly. These cookies do not require your consent under UK law.
2.2 Performance and Analytics Cookies
These cookies collect information about how you use our website and App, such as which pages you visit, how long you spend on each page, and whether you encounter any errors. This information is aggregated and anonymised and is used solely to improve the performance and usability of our Service.
2.3 Functional Cookies
These cookies allow us to remember your preferences and settings, such as your language choice, region, and display preferences. They enhance your experience by providing personalised features.
2.4 Marketing and Advertising Cookies
With your consent, we may use cookies to deliver relevant advertisements and to measure the effectiveness of our marketing campaigns. These cookies track your browsing activity across websites and may be used to build a profile of your interests.
3. Cookies We Use
The following tables provide details of the cookies used on our website and App. This list is reviewed periodically and may be updated as our services evolve.
Strictly Necessary Cookies
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| session_id | Maintains your login session | Session | First-party |
| csrf_token | Prevents cross-site request forgery attacks | Session | First-party |
| cookie_consent | Stores your cookie preferences | 12 months | First-party |
| auth_token | Authenticates your account session | 30 days | First-party |
| payment_session | Secures payment transactions | Session | Third-party (payment provider) |
Performance and Analytics Cookies
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| _ga | Google Analytics – distinguishes unique users | 2 years | Third-party (Google) |
| _ga_[ID] | Google Analytics – maintains session state | 2 years | Third-party (Google) |
| _gid | Google Analytics – distinguishes users within 24hrs | 24 hours | Third-party (Google) |
Functional Cookies
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| locale | Stores your language and region preference | 12 months | First-party |
| currency_pref | Stores your preferred display currency | 12 months | First-party |
| recent_destinations | Remembers recently viewed destinations | 6 months | First-party |
Marketing and Advertising Cookies
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| _fbp | Facebook Pixel – delivers targeted advertising | 3 months | Third-party (Meta) |
| _gcl_au | Google Ads – conversion tracking | 3 months | Third-party (Google) |
Note: The specific cookies listed above are illustrative. The actual cookies deployed may vary and will be reflected in the cookie consent banner presented to you when you first visit our website.
4. Your Cookie Choices
When you first visit our website, you will be presented with a cookie consent banner that allows you to accept or reject non-essential cookies. You can change your preferences at any time by clicking the cookie settings link in the footer of our website.
Strictly necessary cookies cannot be disabled as they are essential for the operation of the Service.
You can also manage cookies through your browser settings. Most browsers allow you to:
- View what cookies are stored on your device and delete them individually or in bulk
- Block third-party cookies
- Block cookies from specific websites
- Block all cookies from being set
- Delete all cookies when you close your browser
Please note that blocking or deleting cookies may affect the functionality of our website and App. Some features may not work correctly if cookies are disabled.
Browser-specific guidance
- Google Chrome: Settings > Privacy and Security > Cookies and other site data
- Safari: Preferences > Privacy > Manage Website Data
- Firefox: Settings > Privacy & Security > Cookies and Site Data
- Microsoft Edge: Settings > Cookies and site permissions > Manage and delete cookies
5. Cookies in the Mobile App
Our mobile application may use similar technologies to cookies, including local storage and device identifiers, for the same purposes described in this policy. You can manage app-level tracking through your device settings:
- iOS: Settings > Privacy & Security > Tracking, and toggle "Allow Apps to Request to Track".
- Android: Settings > Privacy > Ads, and select "Delete advertising ID" or "Opt out of Ads Personalisation".
6. Do Not Track Signals
Some browsers offer a "Do Not Track" (DNT) setting. There is currently no universally accepted standard for how websites should respond to DNT signals. We will honour DNT signals where technically feasible and will treat such signals as an opt-out of non-essential cookies.
7. Third-Party Cookies
Some cookies on our website and App are placed by third-party services that we use. We do not control the cookies set by these third parties and their use is governed by their own privacy and cookie policies. We encourage you to review the privacy policies of the following third-party providers:
- Google Analytics: policies.google.com/privacy
- Meta (Facebook): facebook.com/privacy/policy
- Payment providers: Please refer to the privacy policy of the payment method you select at checkout.
8. UK Regulatory Compliance
Our use of cookies complies with the Privacy and Electronic Communications Regulations 2003 (PECR) as amended, which requires that we obtain your informed consent before placing non-essential cookies on your device.
We also comply with the requirements of the UK GDPR in relation to any personal data collected through cookies. For further details on how we process personal data, please refer to our Privacy Policy.
9. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use, changes in technology, or changes in applicable law. Any material changes will be communicated through our website cookie banner and, where appropriate, by email.
We encourage you to review this policy periodically.
10. Contact Us
If you have any questions about this Cookie Policy or our use of cookies, please contact us:
SIMSY Limited – Trading as TravelSIMSY
Registered in England and Wales
Email: [email protected]
Website: www.travelsimsy.com
Document version: 1.0 – Last updated: 13 February 2026